A Proposed marketing plan for La Tondena united distillers: Finlandia vodka

Finlandia Vodka, one of the world's fastest growing spirit brands as listed by the world's lending trade journals, is being imported by La Tondeña United Distillers, Inc. from Primalco, Ltd., Marketing of Finland. Currently, there are four variants available in the Philippines: Finlandia...

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Bibliographic Details
Main Authors: Angeles, Pamela, Beltran, Carmela, Macatangay, Marriane, Plopenio, James Michael, Sagaran, Russelle
Format: text
Language:English
Published: Animo Repository 1997
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/16756
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Institution: De La Salle University
Language: English