A proposed advertising campaign for panasonic multi laser disc player
The advertising plan developed by the group is focused on Matsushita Electric Philippines Corporation's latest audio-video product--the Panasonic Multi Laser Disc Players. The ad campaign is specifically designed to create 60% awareness among its target market after the period of one year from...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1994
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/16924 |
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| Institution: | De La Salle University |
| Language: | English |