A proposed marketing plan for Mega Magazine and Publications, Inc.

With the entry of many local publications in the magazine industry today, MEGA Magazines and Publications, Inc. must strive to establish its position as the foremost local fashion and lifestyle magazine in the country. To accomplish this, brand awareness must be increased primarily in the Metro Mani...

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Bibliographic Details
Main Authors: Agtuca, Annabella O., Cuisia, Katherine L., Teng, Lorna C.
Format: text
Language:English
Published: Animo Repository 1994
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/17580
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Institution: De La Salle University
Language: English
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