A study on the relationship between firm performance and mission statement communication of listed non-life insurance companies in Metro Manila as perceived by middle management

• Main Authors: Delos Reyes, Gizelle A., Mayo, Maria Theresa M., Nicolas, Melanie M., Sese, Aira Meriz P.
• Format: text
• Language: English
• Published: Animo Repository 2009
• Subjects: Insurance companies > Philippines; Mission statements > Philippines; Finance and Financial Management
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/18455
• Institution: De La Salle University

Mission statements have always been perceived as an essential element in running a company or organization. However, despite the immense popularity of this concept, there is hardly any empirical study in the literature regarding the impact of communicating the mission statement to the performance of...