The role of Filipina consumer behaviour in shaping the marketing strategies used by Zara and Mango

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Bibliographic Details
Main Authors: Gonzales, Paolo Miguel C., Panicucci,, Anna Maria Cristina M.
Format: text
Language:English
Published: Animo Repository 2010
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/5566
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Institution: De La Salle University
Language: English