Wings: Come fly with us: A recruitment video for Wings Institue of Global Careers

• Main Authors: Chua, Lynette Krystle T., Garcia, Ma. Agnes Consolacion C., Pestana, Mark Brian N.
• Format: text
• Language: English
• Published: Animo Repository 2011
• Subjects: Help-wanted advertising > Philippines; Tourist trade > Philippines; Wings Institute of Global Career, Inc; Communication
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/7923
• Institution: De La Salle University

Wings is having challenges in communicating effectively to their target audience that training is advised to have a higher passing chance in the entrance test of commercial airline companies. According to Wings Institute of Global Career's research, there is only a 3% chance of passing the recruitment process without training, while students who went through training with Wings has 90% chance of passing the recruitment process. This recruitment video will capture the essence of the Flight Cabin Crew course, its role and nature through the different programs.