A marketing plan for post-launch of PediaSure Plus Triple Sure

Nutritional deficiency in children is rampant, especially in cases where the child is hard to feed. To address this problem, Abbott Laboratories had designed PediaSure a clinically proven, complete and balanced nutritional supplement for hard-to-feed children. PediaSure comes in 2 types: PediaSure C...

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Bibliographic Details
Main Authors: Chan, Lilibeth, Dela Cruz, Felisha Therese, Go, Stephanie, Mendoza, Jasmin
Format: text
Language:English
Published: Animo Repository 2011
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Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/8281
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Institution: De La Salle University
Language: English