Caltex (Philippines), Incorporated

This strategic management paper aims to provide the company Caltex (Philippines), Incorporated a proposed strategy to become at least a profitable company and to arrest the decline in market share amidst increasing demand forecasts and doubly-increasing number of new industry players everyday. The f...

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Bibliographic Details
Main Author: Macapagal, Mario S.
Format: text
Language:English
Published: Animo Repository 2004
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4503
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Institution: De La Salle University
Language: English