A strategic management paper: Magnate Food & Beverage Incoporated

Bottled water industry still has room for growth yet branded water are Oligopolized by existing big brands such as Absolute, Wilkins, Nestle, Viva and Nature's Spring produced by multi-million dollar companies. Small entrepreneurs wanting to enter the business should not compete head on with th...

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Bibliographic Details
Main Author: Chua, Marilou
Format: text
Language:English
Published: Animo Repository 2006
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/4542
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Institution: De La Salle University
Language: English
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