An integrated marketing communications campaign for Midtown Printing Co., Inc. Toril, Davao City

• Main Author: Queddeng, Joanna Paula S.
• Format: text
• Language: English
• Published: Animo Repository 2016
• Subjects: Communication in marketing; Advertising campaigns; Printing industry > Philippines > Davao City
• Online Access: https://animorepository.dlsu.edu.ph/etd_masteral/4849
• Institution: De La Salle University

Events happen every day. Memories are shared every moment. People come and go. College goes by so fast. A lot can change in a year and students still choose to make it count. Yearbooks have been one of the most iconic ways of preserving memories, especially after graduating from high school or colle...