Integrated marketing communications campaign for engaging U.S. alumni in the Philippines for education USA
In a third world country like the Philippines, studying abroad is more than just opportunity. For the privileged few who get to study abroad, education becomes a tool for diplomacy, preparing them to the bigger role they will play in the society. Whatever it takes, they instantly become pride of the...
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Main Author: | |
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Format: | text |
Language: | English |
Published: |
Animo Repository
2016
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Subjects: | |
Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/5296 |
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Institution: | De La Salle University |
Language: | English |