Optimization of bundling and pricing strategies in a supply chain network considering a stochastic consumer purchasing behavior

• Main Author: Barrios, Paul Siegfried C.
• Format: text
• Language: English
• Published: Animo Repository 2017
• Subjects: Industrial engineering; Industrial procurement; Costs; Industrial; Cost effectiveness
• Online Access: https://animorepository.dlsu.edu.ph/etd_masteral/5762
• Institution: De La Salle University

Bundling optimization studies have witnessed a spurt in literature because of the numerous opportunities it can provide both to the company and the customers. Optimization models developed in these studies have extended to a wide variety of considerations such as limited inventory, multi-period hori...