Profitability of hidden camera shows amidst potential changes in privacy rights: Competitive strategy

• Main Author: Realo, Glenn Bismonte
• Format: text
• Language: English
• Published: Animo Repository 2011
• Subjects: Privacy, Right of; Video recording—Law and legislation; Reality television programs—Law and legislation; Privacy Law
• Online Access: https://animorepository.dlsu.edu.ph/etd_masteral/6468; https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13007/viewcontent/CDTG004946_P.pdf
• Institution: De La Salle University

Reality shows are becoming more and more widespread globally. This could be attributed to the fact that it is cost-efficient, and provides bulky net profits to the shows generated from ad revenues. The global trend shows the introduction of a new kind of privacy interpretation that hinges on the individual‘s right for his/her photographic and/or videographic image and likeness which can never be impaired by any owner of gadget capable of capturing such without the consent of the subject. In the domestic sphere, there is a high potential that this new privacy interpretation might get introduced into the judicial dockets, and/or legislative offices. This research proposes a strategy for network companies on how to address this particular concern to sustain the profitability of producing hidden camera reality shows, with much focus on its subgenre, reality-based prank shows.