Sales generation for brick & mortar retail stores of a premium brand during a pandemic
Purpose. The purpose of this Action Research paper is to implement and improve on new business models to generate sales to our retail stores which have suffered tremendously due to Covid-19 that drastically lowered foot traffic in malls. Design. This Action Research paper follows the steps designed...
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| Format: | text |
| Language: | English |
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Animo Repository
2020
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/6033 https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13138/viewcontent/Salazar_JoAnne_edited.pdf |
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| Institution: | De La Salle University |
| Language: | English |