Improving sales of a family-owned hospitality business through social media marketing

The primary purpose of this action research is to improve the sales of a family-owned hospitality business with the use of social media marketing. The focus of this study is a family- owned events place that is in the province of Camarines Sur. Due to urbanization, the company began to experience lo...

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Bibliographic Details
Main Author: Morano, Diane Christine E.
Format: text
Language:English
Published: Animo Repository 2020
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/6027
https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13147/viewcontent/Morano_DianeChristine_11790598_Improving_Sales_of_a_Family_owned_Hospitality_Business_Through_Social_Media_Marketing_1_Redacted.pdf
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Institution: De La Salle University
Language: English