An integrative action research (IAR) on addressing the low sales volume of Emperador Distillers Inc. during COVID-19 pandemic

• المؤلف الرئيسي: Domingo, Lorenz Jay O.
• التنسيق: text
• اللغة: English
• منشور في: Animo Repository 2020
• الموضوعات: Sales management; Selling—Alcoholic beverages; COVID-19 Pandemic, 2020- —`Influence; Sales and Merchandising
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/etd_masteral/6155; https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13249/viewcontent/DOMINGO__Lorenz_Jay_11790105_Addressing_the_Low_Sales_Volume_of_Emperador_Distillers_Inc._During_COVID_19_Pandemic_Uploaded_Redacted.pdf

This Insider Action Research Addressed the Low Sales Volume in the On-Premise Sales Department of Emperador Distillers Inc. (EDI). The COVID-19 pandemic had unleashed a new era of change for businesses. Organizations have seen its effects on the sales production, supply chain and market disruptions....