An integrated marketing communications campaign for Gawad Kalinga SipaG Program

This paper is an Integrated Marketing Communications Campaign for the SipaG program. SipaG is a youth leadership program that was developed by the Gawad Kalinga Community Development Foundation (GK), a Filipino non-profit foundation that has developed over 3,000 communities across the Philippines th...

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Bibliographic Details
Main Author: Mondia, Gerricko
Format: text
Language:English
Published: Animo Repository 2020
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/6251
https://animorepository.dlsu.edu.ph/context/etd_masteral/article/13315/viewcontent/Mondia_Gerricko_11772301_1_Redacted.pdf
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Institution: De La Salle University
Language: English