A proposed corporate strategy for Selecta Dairy Products, Inc.
The ice cream industry grew substantially and has in fact, become one of the fastest, if not the fastest growing segment of the packaged consumer goods. Competition among the four major players Magnolia Nestle Corp., Selecta Dairy Products, Inc., Coney Island, and Presto Tivoli is very healthy and i...
Saved in:
| Main Author: | |
|---|---|
| Format: | text |
| Language: | English |
| Published: |
Animo Repository
1996
|
| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/2127 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | De La Salle University |
| Language: | English |