A corporate strategy for Philam Life

• Main Author: Pantaleon, Ma. Teresa G.
• Format: text
• Language: English
• Published: Animo Repository 1998
• Subjects: Business Administration, Management, and Operations
• Online Access: https://animorepository.dlsu.edu.ph/etd_masteral/2225
• Institution: De La Salle University

The Life insurance industry is gearing up for tougher competition as more aggressive indirect competitors are coming from the pre-needs, banks, stock and mutual companies, and many foreign insurers are entering the market as a result of full liberalization. This signifies new products and services,...