A case on Asia's first and Asia's best airline: Philippine Airlines

When the present management (Lucio C. Tans Group) took over PAL two years ago (January 1995), it already knew the grave problems it was getting itself into. Already evident was the uncontrollable increase in expense rising at double the rate of increase in revenues. The uncanny increase in Maintenan...

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Bibliographic Details
Main Author: Salac, Ramon G.
Format: text
Language:English
Published: Animo Repository 1997
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etd_masteral/2259
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Institution: De La Salle University
Language: English