An empirical study on the impact of the social interaction of farm-owners and student- interns on the development and sustainability of farm tourism in the Bicol Region, Philippines: A test of social exchange theory
This research examined the impact of the social interaction among actors (e.g., farm owners/managers and tertiary student interns) on farm tourism operations. This thesis utilized social exchange theory (SET) as a theoretical framework to determine whether significant relationships exist between act...
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| Format: | text |
| Language: | English |
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Animo Repository
2021
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| Online Access: | https://animorepository.dlsu.edu.ph/etdd_dsi/4 https://animorepository.dlsu.edu.ph/context/etdd_dsi/article/1003/viewcontent/bagadion_Redacted.pdf |
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| Institution: | De La Salle University |
| Language: | English |
| Summary: | This research examined the impact of the social interaction among actors (e.g., farm owners/managers and tertiary student interns) on farm tourism operations. This thesis utilized social exchange theory (SET) as a theoretical framework to determine whether significant relationships exist between actors’ demographic variables and level of power/influence trust, control, learning, and reciprocity in the interaction between the actors during students’ internship on farms farm tourism development and sustainability. Using a convergent parallel mixed-method research design, this study combined interview and survey as data collection methods. The qualitative method of inquiry compared existing farm tourism owners/managers’ experience through personal interviews, while the quantitative approach made use of a survey to determine patterns among Higher Education Institution administrators/students, and farm owners’ social interaction while undergoing internship in farm tourism sites to determine causal relationships between the constructs. Responses to the survey were analyzed through covariance based-structural equation model (SEM). Results showed the significance of social exchange among farm owners, HEI administrators, and student-interns in contributing to the tourism supply side, business competence, systems understanding towards farm tourism development, and sustainability in the Bicol region. |
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