An integrated marketing communications campaign for Point Blue

An integrated marketing communications campaign for Point Blue

This Integrated Marketing Communications Campaign is presented to Point Blue, a studio rental property located near Makati and BGC central business districts. The objective of this campaign is to increase the brand awareness to 55%, achieve 85% average occupancy rate for all properties, and earn 82...

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Bibliographic Details
Main Author: SanPedro, Krimi O.
Format: text
Language:English
Published: Animo Repository 2021
Subjects:
Point Blue (Philippines)
Advertising—Real estate business > Philippines > Makati City
Real estate business > Philippines > Makati City
Marketing
Online Access:https://animorepository.dlsu.edu.ph/etdm_market/27
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1029&context=etdm_market
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etdm_market/27
https://animorepository.dlsu.edu.ph/cgi/viewcontent.cgi?article=1029&context=etdm_market

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