Digitalization: A way forward for Filipino MSMEs during the COVID-19 pandemic

• المؤلفون الرئيسيون: Mia, Ian Benedict R., Habaradas, Raymund B., Jimenez, Shieradel V.
• التنسيق: text
• منشور في: Animo Repository 2021
• الموضوعات: Small business—Technological innovations—Philippines; COVID-19 Pandemic, 2020- —Influence; Entrepreneurial and Small Business Operations
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/faculty_research/9549
• المؤسسة: De La Salle University

This article focuses on MSMEs that tried to weather the crisis and those that found innovative means to survive. We discuss the following: (1) the adjustments or innovations that MSMEs have done during the pandemic; (2) what the government has done to support or complement the changes being undertaken by MSMEs; and (3) a call to action meant to address the current survival – and eventually thriving – of MSMEs through digitalization and the rapid adoption of digital technologies.