A proposed framework on the affective design of eco-product labels
There was a shift in sustainability consumption in the last decade that stimulated new strategies for ecological friendly industries and new product innovations. Environmental labeling is a marketing technique used to inform consumers that a company has employed a process to protect the environment....
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| Main Authors: | , , |
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| Format: | text |
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Animo Repository
2020
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/1459 https://animorepository.dlsu.edu.ph/context/faculty_research/article/2458/type/native/viewcontent |
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| Institution: | De La Salle University |