Do It for the "Gram": A Social Phenomenological Study on Selected Female Instagram Beauty Influencers in Metro Manila

• Main Authors: Argonia, Berlyn Kyle L., Chua, Jannamae Joyce D., Fulliga, Ariana V., Clamor, Wilfred Luis L.
• Format: text
• Published: Animo Repository 2022
• Subjects: beauty ideals; female Instagram beauty influencers; Instagram; social media; social phenomenology; Social and Behavioral Sciences
• Online Access: https://animorepository.dlsu.edu.ph/sinaya/vol1/iss1/4; https://animorepository.dlsu.edu.ph/context/sinaya/article/1005/viewcontent/4_Argonia_etal_Do_It_for_the_Gram_1.pdf
• Institution: De La Salle University

Instagram beauty influencers are often considered "trendsetters" when conforming to beauty ideals. To live up to the label given to them, they perform beauty practices, improve their appearance, and are cautious of the contents they put out. Despite their life mostly revolving online, it i...