K-Pop Strategy Seen from the Viewpoint of Cultural Hybridity and the Tradition of the Gwangdae
Hallyu (the Korean wave) is an intriguing phenomenon originating from Korea and refers to the current impact of products of South Korean popular culture (especially for music, K-pop). K-pop, a representative product of the Korean Wave, is a multi-layered formation that is composed of hybrid cultural...
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| Main Authors: | , , |
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| Format: | text |
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Archīum Ateneo
2024
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| Subjects: | |
| Online Access: | https://archium.ateneo.edu/kk/vol1/iss29/15 https://archium.ateneo.edu/context/kk/article/2144/viewcontent/_5BKKv00n29_2017_5D_203.8_ForumKritika_Sim_Kim_Lee.pdf |
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| Institution: | Ateneo De Manila University |