China’s Belt and Road Initiative: Fostering People-to-People Bonds through Media Presence and Chinese Diasporic Awareness

• Main Author: Que, Gilbert Jacob S.
• Format: text
• Published: Archīum Ateneo 2019
• Subjects: Belt and Road Initiative; China; Filipino-Chinese; mass media; Philippines; soft diplomacy; Tsinoy
• Online Access: https://archium.ateneo.edu/socialtransformations/vol7/iss2/3; https://archium.ateneo.edu/context/socialtransformations/article/1112/viewcontent/ST_207.2_203_20Article_20__20Que.pdf
• Institution: Ateneo De Manila University

China’s current large-scale soft power initiative, the “Belt and Road Initiative” (BRI), seeks to re-open the ancient Silk Road, which aims to improve diplomatic, cultural, and economic relations between China and countries across Eurasia and Africa. While the concept of this initiative appears appe...