Impact of security on the growth of cybershopping in Singapore.

This research paper hopes to find out if security has any impact on the online spending behavior of Singaporeans. Data used in our analysis was collected via an online questionnaire targeted at those who have browsed through online shopping websites. The results showed that there has been no signifi...

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Bibliographic Details
Main Authors: Chang, Tze Ching., Long, Shing Yee., Teo, May Lin.
Other Authors: Tan, Harry Soo Kiat
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10676
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Institution: Nanyang Technological University
Description
Summary:This research paper hopes to find out if security has any impact on the online spending behavior of Singaporeans. Data used in our analysis was collected via an online questionnaire targeted at those who have browsed through online shopping websites. The results showed that there has been no significant increase in online purchases from 1997 to 1998. Majority of the respondents cited lack of adequate security as the main reason that hindered them from purchasing online.