Role of mid-size corporate travel agencies in Singapore : a case study on diners world travel.

• Main Authors: Chan, Jocelyn Gek Ching., Lim, Ming Boon., Lo, Li Wen.
• 其他作者: Litvin, Stephen Wayne
• 格式: Final Year Project
• 出版: 2008
• 主題: DRNTU::Business::Industries and labor
• 在線閱讀: http://hdl.handle.net/10356/10911
• 機構: Nanyang Technological University

We attempt to examine the role of the mid-size travel agencies in Singapore, on the aspects of technology, service attributes, service fees and direct selling. Specifically, we study the perceptive differences among three parties, namely corporate clients, operational staff and management, by using...