What I want is what I get : an investigation of the desirability bias.

• Main Authors: Kuah, Aik Sze., Ng, We Lin.
• Other Authors: Tan, Hun Tong
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Social sciences::Psychology
• Online Access: http://hdl.handle.net/10356/10924
• Institution: Nanyang Technological University

This study investigates the desirability bias, which occurs when people over-estimate the likelihood of desirable outcomes and under-estimate the likelihood of undesirable outcomes, even though the objective probabilities are known (Budescu and Bruderman, 1995). This study attempts to examine the pr...