Local mega-bank merger : a study on customers, culture and financial projections

A study on a local mega-bank merger looking at three areas: customers, culture and financial projections. Support for the merger is established based on the results obtained from these three areas.

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Bibliographic Details
Main Authors: Boo, Winnie Shing Ing, Seet, Beng Loo, Soo, Shui Chen
Other Authors: Lee, Pui Mun
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11029
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Institution: Nanyang Technological University
Description
Summary:A study on a local mega-bank merger looking at three areas: customers, culture and financial projections. Support for the merger is established based on the results obtained from these three areas.