Preliminary study - an adventure centre at Pulau Ubin.

• Main Authors: Lim, Becky Woon Hong., Tang, Yong Hir., Tay, Kelvin Kheng Kiong.
• Other Authors: Chen, Shaoxiang
• Format: Final Year Project
• Published: 2008
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/11073
• Institution: Nanyang Technological University

This preliminary study seeks to examine the potential of developing an Adventure Centre at Pulau Ubin. The primary target for the proposed centre is the individual visitor segment, while the school and company segment will serve as secondary segments for the centre. The findings suggest sufficient i...