Cross-cultural decision making : risk-taking behavior and predictions of others' risk preferences.

This article examines firstly, risking taking behavior of people and secondly, how people predict others' risk preferences. It is found that different mechanisms are used in this two related but different fields of psychology. The 'equate-to-differentiate' theory is used to explain ri...

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Bibliographic Details
Main Authors: Chiang, Yan Sing., Loh, Larry Tuck Chong., Tan, Yin Fern.
Other Authors: Li, Shu
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11109
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Institution: Nanyang Technological University
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Summary:This article examines firstly, risking taking behavior of people and secondly, how people predict others' risk preferences. It is found that different mechanisms are used in this two related but different fields of psychology. The 'equate-to-differentiate' theory is used to explain risk-taking behavior instead of the 'cushion hypothesis' as advocated in earlier studies. For others' predictions, it is found that predictions are made based on others' economic performance.