Matter of fact : a public communications campaign promoting active involvement amongst tertiary students in the fight against fake news

• Main Authors: Ngoh, Esther Wen Xian, Fong, Yun Ying, Heng, Audrey Yen Ling, Wee, Jia Zhen
• Other Authors: Kang Hyunjin
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2020
• Subjects: Social sciences::Communication
• Online Access: https://hdl.handle.net/10356/137545
• Institution: Nanyang Technological University

Matter of Fact is a pioneering media literacy campaign aimed at encouraging tertiary students ages 18-26 to call out fake news, by leaving a quick comment raising their doubts, or by reporting it. The campaign seeks to leverage the untapped potential of tertiary students, who possess functional medi...