Conflict structure of movies as a predictor of preference similarity between movies

• Main Author: Ling, Audrey Yan-Hui
• Other Authors: Poong Oh
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2021
• Subjects: Social sciences::Communication; Social sciences::Mass media::Media economics
• Online Access: https://hdl.handle.net/10356/147141
• Institution: Nanyang Technological University

In this study, we propose a novel method of predicting preference similarity for movies by focusing on their narrative structures. Based on Heider’s balance theory and the generalized concept of structural balance, we hypothesize that the similarity of conflict structure portrayed in movies will pre...