Rethinking tourism.

• Main Authors: Leng, Eunice., Tay, Amanda., Wong, Rouhui.
• Other Authors: Ian McGovern
• Format: Final Year Project
• Language: English
• Published: 2009
• Subjects: DRNTU::Business::Industries and labor
• Online Access: http://hdl.handle.net/10356/15239
• Institution: Nanyang Technological University

The constantly-evolving global tourism demands, competitive tourism environment and economic challenges make it imperative to review Singapore’s tourism sector from time to time. This study represents an attempt to better align existing tourism policies with the new challenges in our external enviro...