NTU students' traveling motivations and behaviors.

The research examines the motivations and behaviors of the Nanyang Technological University students during their holiday trips in order to answer the question: Are they backpackers or conventional mass tourists? Although a number of studies have covered the western backpackers, relatively few paper...

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Bibliographic Details
Main Authors: Nguyen, Dang Ngoc Duyen., Tan, Samantha Shu Yuan.
Other Authors: Viswanathan Swaminathan
Format: Final Year Project
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/15244
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Institution: Nanyang Technological University
Language: English
Description
Summary:The research examines the motivations and behaviors of the Nanyang Technological University students during their holiday trips in order to answer the question: Are they backpackers or conventional mass tourists? Although a number of studies have covered the western backpackers, relatively few papers touched on Asian student and young travelers. This paper intends to initiate research into this tourism segment in Singapore as a generating market.