Identification and estimation of endogenous peer effects using partial network data from multiple reference groups

• Main Authors: Reza, Sadat, Manchanda, Puneet, Chong, Juin-Kuan
• Other Authors: Nanyang Business School
• Format: Article
• Language: English
• Published: 2022
• Subjects: Business::Marketing; Peer Effects; Social Influence
• Online Access: https://hdl.handle.net/10356/159570
• Institution: Nanyang Technological University

There has been a considerable amount of interest in the empirical investigation of social influence in the marketing and economics literature in the last decade or so. Among the many different empirical models applied for such investigations, the most common class of model is the linear-in-means mod...