Conceptual development of revenue and yield management system for shipping business

• المؤلف الرئيسي: Lie, Zhi Jian.
• مؤلفون آخرون: Tiong Lee Kong, Robert
• التنسيق: Final Year Project
• اللغة: English
• منشور في: 2009
• الموضوعات: DRNTU::Engineering::Maritime studies::Maritime management and business
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/16047
• المؤسسة: Nanyang Technological University

Yield management system is being used readily in the airlines industry but it still remains as a relatively new concept in the shipping market. This report discuss on the feasibility of the application of this yield management concept into the shipping operations