Rationally trust, but emotionally? The roles of cognitive and affective trust in laypeople's acceptance of AI for preventive care operations

• Main Authors: Kyung, Nakyung, Kwon, Eric Hyeokkoo
• Other Authors: Nanyang Business School
• Format: Article
• Language: English
• Published: 2022
• Subjects: Business::Information technology; Artificial Intelligence; Affective and Cognitive Trust
• Online Access: https://hdl.handle.net/10356/162888
• Institution: Nanyang Technological University

Artificial intelligence (AI) is transforming healthcare operations. Nevertheless, particularly in the context of preventive care, little is known about how laypeople perceive and accept AI and change their behavior accordingly. Grounded in a solid theoretical framework of trust, this study bridges t...