Commentary is free: issue management and gaining capital with thought leadership

• Main Authors: Prahl, Andrew, Duffy, Andrew, Lim, Clara Hui Min
• Other Authors: Wee Kim Wee School of Communication and Information
• Format: Article
• Language: English
• Published: 2023
• Subjects: Social sciences::Communication; Issue Management; Thought Leader
• Online Access: https://hdl.handle.net/10356/164594
• Institution: Nanyang Technological University

Expert commentaries are an avenue in which individuals and the organisations they represent position themselves on issues that are relevant to stakeholders. This paper considers the motivations for writing them, assessing this through two conceptual lenses: issue management and cultural, symbolic an...