How video campaigning shaped Malaysia's election

New media technologies are always central in shaping Malaysia’s election campaigns. GE15 was dominated by video content, which is leading to questions around whether short, pithy video content consumed on smartphones furthers transparency in a democracy but enhances polarisation and hate speech.

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Bibliographic Details
Main Author: Tapsell, Ross
Other Authors: S. Rajaratnam School of International Studies
Format: Commentary
Language:English
Published: 2023
Subjects:
Online Access:https://hdl.handle.net/10356/164749
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Institution: Nanyang Technological University
Language: English
Description
Summary:New media technologies are always central in shaping Malaysia’s election campaigns. GE15 was dominated by video content, which is leading to questions around whether short, pithy video content consumed on smartphones furthers transparency in a democracy but enhances polarisation and hate speech.