Public relations practices in social clubs : a case study on National University of Singapore society.
This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal.
Saved in:
Main Author: | |
---|---|
Other Authors: | |
Format: | Theses and Dissertations |
Published: |
2008
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/1694 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Nanyang Technological University |
id |
sg-ntu-dr.10356-1694 |
---|---|
record_format |
dspace |
spelling |
sg-ntu-dr.10356-16942019-12-10T12:13:30Z Public relations practices in social clubs : a case study on National University of Singapore society. Seah, Celeste Lee Pheng. Karan, Kavita Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Sociology::Communities, classes and races This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal. Master of Mass Communication 2008-09-10T08:35:24Z 2008-09-10T08:35:24Z 2004 2004 Thesis http://hdl.handle.net/10356/1694 Nanyang Technological University application/pdf |
institution |
Nanyang Technological University |
building |
NTU Library |
country |
Singapore |
collection |
DR-NTU |
topic |
DRNTU::Social sciences::Sociology::Communities, classes and races |
spellingShingle |
DRNTU::Social sciences::Sociology::Communities, classes and races Seah, Celeste Lee Pheng. Public relations practices in social clubs : a case study on National University of Singapore society. |
description |
This paper provides an insight into the PR practice in a society that has complementary club facilities in Singapore. It establishes the worldview and PR model used in the organisation and provides an overview on the types of PR tools used in achieving the organisational goal. |
author2 |
Karan, Kavita |
author_facet |
Karan, Kavita Seah, Celeste Lee Pheng. |
format |
Theses and Dissertations |
author |
Seah, Celeste Lee Pheng. |
author_sort |
Seah, Celeste Lee Pheng. |
title |
Public relations practices in social clubs : a case study on National University of Singapore society. |
title_short |
Public relations practices in social clubs : a case study on National University of Singapore society. |
title_full |
Public relations practices in social clubs : a case study on National University of Singapore society. |
title_fullStr |
Public relations practices in social clubs : a case study on National University of Singapore society. |
title_full_unstemmed |
Public relations practices in social clubs : a case study on National University of Singapore society. |
title_sort |
public relations practices in social clubs : a case study on national university of singapore society. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/1694 |
_version_ |
1681039694779908096 |