Enhancing sustainable performance through innovation: the role of AI and digitalisation in maritime companies
This study aims to investigate how Artificial Intelligence (AI) and digitalisation drive sustainable performance of maritime companies. A theoretical model was proposed to investigate the technologies affecting the triple bottom line. Organisational ambidexterity was hypothesised to be a key link...
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| Format: | Final Year Project |
| Language: | English |
| Published: |
Nanyang Technological University
2023
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| Online Access: | https://hdl.handle.net/10356/172731 |
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| Institution: | Nanyang Technological University |
| Language: | English |
| Summary: | This study aims to investigate how Artificial Intelligence (AI) and digitalisation drive sustainable
performance of maritime companies. A theoretical model was proposed to investigate the
technologies affecting the triple bottom line. Organisational ambidexterity was hypothesised to
be a key link between technologies and sustainable performance. An online survey was conducted
and 124 valid responses were collected. Thereafter, the data were analysed using structural
equation modelling. Results revealed that digital culture and Internet of Things influence
exploitative innovation. Digital leadership, Internet of Things and big data analytics influence
explorative innovation. Digital leadership, exploitative innovation and explorative innovation
influence sustainable performance, carrying satisfactory explanatory power (R2 = 34%). Total
effect analysis has shown that digital leadership is the main predictor of sustainable performance
and focusing on developing digital leadership within the organisation is an important step in
enhancing the triple bottom line. Overall, this study enriches current studies on the effect of
technologies on sustainable performance, providing insights on theoretical implications through
the introduction of organisational ambidexterity as an intermediate factor. Awareness is brought
to the effects of intangible technologies, which are usually implicitly communicated in an
organisation. It also provides strategy implications for maritime companies to consider in order
to drive sustainable performance. |
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