Data-driven demand forecast for O2O operations: an adaptive hierarchical incremental approach

• Main Authors: Dai, Hongyan, Xiao, Qin, Chen, Songlin, Zhou, Weihua
• Other Authors: School of Mechanical and Aerospace Engineering
• Format: Article
• Language: English
• Published: 2023
• Subjects: Engineering::Mechanical engineering; Social sciences::Economic theory; Forecasting; Data-Driven
• Online Access: https://hdl.handle.net/10356/172868
• Institution: Nanyang Technological University

Online-to-offline (O2O) refers to a new type of e-commerce that combines online order acquisition and offline on-demand order fulfillment service. The daily demand for O2O stores is affected by both online and offline factors. Given the highly dynamic online operation and offline environment, the ef...