Smart mobile applications - NTU BizConnect

• Main Author: Seetha, Karunanithi
• Other Authors: Arokiaswami Alphones
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2024
• Subjects: Engineering
• Online Access: https://hdl.handle.net/10356/177212
• Institution: Nanyang Technological University

Within the entrepreneurial community of Nanyang Technological University (NTU), starting and growing a business can appear daunting, with visibility and customer engagement posing significant hurdles. NTU BizConnect is introduced as a specialized Android application to tackle this issue, granting student entrepreneurs a vehicle to boost their business's profile amongst their university peers. The app creates a vibrant marketplace for student enterprises to be displayed, enhancing their exposure and interaction with potential NTU customers. NTU BizConnect offers students the digital tools necessary to advertise their offerings, creating a nurturing environment for both business owners and their consumers. The platform is not just a solution to visibility concerns but also a testament to NTU's commitment to nurturing a culture of entrepreneurship and confidence among its students, ensuring the university's role as a cradle of innovation and enterprise.