Analysis and evaluation of the websites of selected online bookstores.
The study examines the salient features of the websites of selected online bookstores and evaluates their effectiveness in promoting books sales. In addition, a survey of the libraries of tertiary academic institutions in Singapore was conducted to determine their use of online bookstores and the us...
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| Format: | Theses and Dissertations |
| Published: |
2008
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| Online Access: | http://hdl.handle.net/10356/1825 |
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| Institution: | Nanyang Technological University |