Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia

Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia

This dissertation is primarily a report based on findings from 2 (two) case studies of 2 (two) Singapore companies venturing into the Asean region, Company X, a major developer in Singapore venturing into property development in Malacca, Malaysia and Company B, a consultant in Singapore into consult...

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Main Authors: Chan, Choon Peng., Leong, Boon Cheng.
Other Authors: Quak, Ser Khoon
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
DRNTU::Engineering::Civil engineering::Construction management
Online Access:http://hdl.handle.net/10356/19468
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-19468
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spelling sg-ntu-dr.10356-194682020-09-26T21:18:45Z Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia Chan, Choon Peng. Leong, Boon Cheng. Quak, Ser Khoon Centre for Advanced Construction Studies DRNTU::Engineering::Civil engineering::Construction management This dissertation is primarily a report based on findings from 2 (two) case studies of 2 (two) Singapore companies venturing into the Asean region, Company X, a major developer in Singapore venturing into property development in Malacca, Malaysia and Company B, a consultant in Singapore into consulting and contracting in the Riau Islands of Indonesia. Findings from the report cover the reasons for venturing abroad, their market niches, the utilisation of marketing expertise, the obstacles and risks involved and their views on venturing. Master of Science (International Construction Management) 2009-12-11T09:18:34Z 2009-12-11T09:18:34Z 1996 1996 Thesis http://hdl.handle.net/10356/19468 en NANYANG TECHNOLOGICAL UNIVERSITY 79 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
language English
topic DRNTU::Engineering::Civil engineering::Construction management
spellingShingle DRNTU::Engineering::Civil engineering::Construction management
Chan, Choon Peng.
Leong, Boon Cheng.
Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
description This dissertation is primarily a report based on findings from 2 (two) case studies of 2 (two) Singapore companies venturing into the Asean region, Company X, a major developer in Singapore venturing into property development in Malacca, Malaysia and Company B, a consultant in Singapore into consulting and contracting in the Riau Islands of Indonesia. Findings from the report cover the reasons for venturing abroad, their market niches, the utilisation of marketing expertise, the obstacles and risks involved and their views on venturing.
author2 Quak, Ser Khoon
author_facet Quak, Ser Khoon
Chan, Choon Peng.
Leong, Boon Cheng.
format Theses and Dissertations
author Chan, Choon Peng.
Leong, Boon Cheng.
author_sort Chan, Choon Peng.
title Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
title_short Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
title_full Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
title_fullStr Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
title_full_unstemmed Venturing abroad in the Asia region : case study on projects in Indonesia and Malaysia
title_sort venturing abroad in the asia region : case study on projects in indonesia and malaysia
publishDate 2009
url http://hdl.handle.net/10356/19468
_version_ 1681058000996925440

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