Perceptions of 'blue chip' characteristics.

This study attempts to identify the characteristics of a 'blue chip' company as perceived by the Singapore investor population. The survey questionnaire is administered to both past and present NTU MBA students totalling 595, yielding a response rate of 21%. Multidimensional Scaling (MDS)...

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Bibliographic Details
Main Authors: Chan, Seet Meng., Pranjal Gupta., Sujata Ramakrishna.
Other Authors: Koh, Hian Chye
Format: Theses and Dissertations
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/20271
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Institution: Nanyang Technological University
Language: English