The MARS model in volunteering.

• Main Authors: Mohd Imran Mohd Ayub., Tham, E. Y. J., Koh, Juinn Tong.
• Other Authors: Chen Yee Fong, Geraldine
• Format: Final Year Project
• Language: English
• Published: 2010
• Subjects: DRNTU::Social sciences::Sociology::Social and public welfare
• Online Access: http://hdl.handle.net/10356/21208
• Institution: Nanyang Technological University

This study aims to explain the motivation behind undergraduate volunteers using the MARS model. The model is being used in workplace settings and is modified in our study for volunteering. We would be testing to see if ability, role perceptions and situational factors can explain reasons behind motivation. We would also be looking at personal motives in volunteering and determine which, self-actualisation or altruism is more prominent. We conducted a survey which garnered 266 respondents from four local universities. Results have shown that the components of the MARS model can independently explain the reasons; self-actualisation motives stem more than altruism. “Role perceptions” was tested to be the most important factor amongst the three elements. We will explore on how non-profit organisations (NPOs) can use the model to attract and retain its volunteers.